Dear TIOIT Community, We accept the fact that we had to sacrifice a whole year for this journey, or ten. But we think you’re crazy if you think we’re just a surf company trying to make sales. You see us as you want to see us—in the simplest terms, in the most convenient definitions. But what we found out is that each one of us is a surfer, an artist, a musician, a mentor, a protector of our oceans, and a supporter of our community. A Surfer: Riding the waves isn't just a sport; it’s a way of life, a connection to nature, and a test of personal limits. An Artist: Through KrisTs Art, we express the beauty of our surroundings and the emotions that surfing evokes within us. A Musician: TiMo’s music tells the story of the sea, the rhythm of the waves, and the harmony of the surfing community. It bridges gaps and unites us in shared experiences. A Mentor: Sharing our knowledge and passion with the next generation of surfers, creators, and musicians, helping them navigate their own paths. A Protector: Committed to environmental causes, we stand with organizations like Surfrider to safeguard our beaches and oceans. A Supporter: By sponsoring events and local teams, we aim to foster a sense of community and celebrate the achievements of others. Does that answer your question about who we are and what we stand for? Sincerely yours, The TIOIT Team

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Dear TIOIT Community, We accept the fact that we had to sacrifice a whole year for this journey, or ten. But we think you’re crazy if you think we’re just a surf company trying to make sales. You see us as you want to see us—in the simplest terms, in the most convenient definitions. But what we found out is that each one of us is a surfer, an artist, a musician, a mentor, a protector of our oceans, and a supporter of our community. A Surfer: Riding the waves isn't just a sport; it’s a way of life, a connection to nature, and a test of personal limits. An Artist: Through KrisTs Art, we express the beauty of our surroundings and the emotions that surfing evokes within us. A Musician: TiMo’s music tells the story of the sea, the rhythm of the waves, and the harmony of the surfing community. It bridges gaps and unites us in shared experiences. A Mentor: Sharing our knowledge and passion with the next generation of surfers, creators, and musicians, helping them navigate their own paths. A Protector: Committed to environmental causes, we stand with organizations like Surfrider to safeguard our beaches and oceans. A Supporter: By sponsoring events and local teams, we aim to foster a sense of community and celebrate the achievements of others. Does that answer your question about who we are and what we stand for? Sincerely yours, The TIOIT Team 〰️

Richard, Newport Beach, CA

“These shoes are dope aF”

Rachel, Huntington Beach, CA

“I am so in love with my tee shirt”